Dickson further explained that the company is focusing on creating a more personalized and engaging customer experience. This includes offering personalized recommendations, tailoring product offerings to specific customer segments, and utilizing data analytics to understand customer preferences. This approach is aimed at building stronger customer relationships and driving sales.

The company is also facing challenges in its supply chain, which has been impacted by the global pandemic and ongoing geopolitical tensions. These challenges have led to delays in production and increased costs. The pandemic’s impact on the retail sector has been significant, with many retailers struggling to adapt to changing consumer behavior and preferences.